Blending technical mastery with creative vision, Jennifer Scheer has built a career in visual effects and media production that spans groundbreaking projects, influential leadership and award-winning artistry. As senior director and executive producer of media production at Universal Creative, she leads a creative studio and cross-functional team responsible for shaping immersive experiences from concept to final delivery. Her role encompasses everything from early ideation and visual design to budgeting, vendor negotiations and ensuring each project aligns with strategic brand identity.
Ms. Scheer holds a Bachelor of Business Administration with a concentration in management information systems from Central Michigan University. Her education in programming and graphic design provided a strong technical foundation that continues to support her success in creative production. Over the course of her career, she has benefited from the guidance of trusted mentors, which helped her grow into a leader known for delivering complex projects with clarity, purpose and innovation.
Before stepping into her leadership role at Universal Creative, Ms. Scheer was a visual effects producer for the Netflix series “Lost Ollie,” a project that earned her an Emmy Award for Outstanding Visual Effects in a Live Action Series. She also contributed to high-profile productions such as MGM’s “Road House” as visual effects supervisor and producer and Apple TV’s “Before” as VFX producer. Her ability to balance creative excellence with operational execution has made her a trusted collaborator in the entertainment industry.
Earlier in her career, Ms. Scheer was a senior digital and media producer at Walt Disney Imagineering, where she helped bring large-scale attractions to life through cutting-edge digital storytelling. She also was an executive producer at Park Road Post Production and held a global resource manager position at MPC. Her international experience includes time with Weta Digital in New Zealand, where she worked closely with Peter Jackson’s team and contributed to visually iconic films that shaped the industry standard for digital effects.
Ms. Scheer’s career has included work on several Oscar-winning films, including “Titanic,” “Avatar,” “The Lord of the Rings,” “War for the Planet of the Apes” and “What Dreams May Come.” Her involvement in these landmark productions showcases her impact on the evolution of visual storytelling and her ability to lead teams through technically complex and creatively demanding environments.
In addition to her professional accomplishments, Ms. Scheer gives back to the community through civic involvement and mentorship. She supports Wounded Warrior initiatives and regularly volunteers through Universal Creative. She is also a sought-after speaker at educational institutions, where she shares her career insights with aspiring professionals and advocates for the value of creativity, resilience and continuous learning.
Ms. Scheer holds memberships with the Visual Effects Society and Themed Entertainment Association, maintaining active engagement with key professional networks. She is known not only for her leadership and technical knowledge but also for her willingness to mentor emerging talent in the industry.
Looking ahead, Ms. Scheer plans to deepen her involvement in education by teaching and guiding students as they prepare for careers in media production and technology. She remains focused on staying at the forefront of industry trends, leveraging her experience to help shape the next generation of visual storytellers.