Born in Serbia, Larisa Mathur, MBA, began her studies at the University of Belgrade, where she earned a Bachelor of Arts in industrial engineering in 2003. Coming to the United States in order to pursue a career, she went on to complete a Master of Business Administration from the University of New Haven in Connecticut in 2005. She began her career in 2007 as a web analytics manager with Staples, Inc. in Framingham, Massachusetts, before a move to Florida brought her to Chico’s FAS, Inc. as a personalization manager for web analytics from 2010 to 2013. Subsequently, she joined Boeing in Doral, Florida, where she was the e-commerce manager until 2016. From 2017 to 2021, Ms. Mathur served as the founder and chief executive officer of VNR Partners LLC.
In 2021, Ms. Mathur founded both Iris Condominiums LLC and Iris Market IQ and continues to serve both companies as chief executive officer. With Iris Market IQ, she specializes in financial services and market research and is closely involved in gathering data, locating issues that are preventing company growth, and assembling the ideal teams to tackle various problems. As she looks toward the future, her goal is to further establish herself as an expert in finance and market research for client analytics. She strives to bridge the gaps between products and services and their consumers as well as to keep Iris Market IQ running smoothly as an effective, strong and valuable company.
Attributing much of her success to her personal drive and grit, Ms. Mathur also credits her independence and ability to create opportunities for herself. In particular, she notes that when she first started out on her own, one of the most important things she learned was how to prioritize and understand various business needs. Ms. Mathur is incredibly proud to have excelled as a self-made businesswoman and established Iris Market IQ, as she comes from a long line of accomplished professionals, including her mother, a supreme court judge in Yugoslavia, and her father, who was a well-respected plastic surgeon.
Today, Ms. Mathur has made a name for herself as someone who always puts her clients first, and it has been this ethos that has made Iris Market IQ stand out from its competitors. Striving to make a difference in the lives of their clients, she and her team invest all of their energy toward their clients’ problems and are always sensitive when it comes to providing useful data and packaging said data correctly. They emphasize keeping the quality of their services high while their prices remain low. Throughout her career, Ms. Mathur has remained motivated through continued development and the satisfaction she gets from the problem-solving process.
Ms. Mathur has lived her life by the motto, “Dream big and keep trying,” and hopes that she has and will continue to inspire others to do the same. Considering her independence to be her greatest career achievement thus far, she notes that she never waits for anyone to hand her an opportunity, instead simply taking what she wants herself. She would advise young and aspiring professionals, particularly women, to do the same. In that vein, she was thrilled to participate in Women of Wall Street and share advice on networking in and outside of the office. In recognition of her expertise, Ms. Mathur has been quoted in Forbes magazine as well as getting her own featured article.
Outside of her professional endeavors, Ms. Mathur remains devoted to both her family and her local community. She is a volunteer with her local homeless shelter in Coral Gables, Florida, and has donated to various charities and scholarship funds. Married to her husband, who is from India, for many happy years, she is the proud mother of two children, her daughter, Sophia, and her son, Divek. In her free time, Ms. Mathur enjoys traveling, escape rooms, barbecuing and dining with friends.
